The modern office by Pedrali at NeoCon 2019
The latest collections of the Italian company for the well-being of workers showcased in Chicago
Pedrali, an Italian company that produces contemporary design furniture for public spaces, offices and homes, with an history that began over 55 years ago, takes part for the first time in NeoCon in Chicago, the American historical fair that this year marks its 51st edition, regarded as a platform for launching innovative ideas and products which make public spaces of tomorrow flexible and cutting-edge.
From 10th to 12nd June, at the monumental The Mart in Chicago, Pedrali showcases seatings, tables and complements designed for the contemporary office world through two different settings by the Milan based architectural studio Calvi Brambilla: an exhibition area on the seventh floor (Booth 7-5050) and Buddy Constellation (Floor 1, NorthEast Corridor), a special installation that welcomes visitors on the first floor. The main element of this space is Buddy, the collection by Busetti Garuti Redaelli, with its friendly and reassuring design that will conquer and lead people upstairs: the poufs of different sizes, upholstered with fabric in warm colour shades from bright red to powder pink, are hung and suspended in the air such as stars in the sky. On the ground floor, bounded by a red carpet, they create a pleasant waiting area, underlining the versatility and their ability to meet any furnishing need through their configurations.
Within the exhibition area on the seventh floor, the Italian company presents its latest furniture solutions made from metal, wood, plastic materials and upholstery; each is the result of meticulous research and collaborations with Italian and international designers. Flexible and versatile working spaces, oriented to the well-being and the creativity of the workers are displayed through five setting which draw inspiration from modern office world