PEDRALI - The Italian Essence

Frida in the Villa Reale in Monza


From the 14th of December 2014 Triennale Design Museum, Triennale di Milano and the Camera di Commercio di Monza e Brianza present “La bellezza quotidiana”, a selection of pieces from the Permanent Collection of Italian Design at the Belvedere of Villa Reale, in Monza.

A selection of over 200 iconic pieces evidences of the innovation, experiments and variety of the history of Italian design.

The exhibition is laid out in chronological order, from the Fifties to date, with works by the big masters (from Gio Ponti to Piero Fornasetti, from Franco Albini to Bruno Munari, from Alessandro Mendini to Andrea Branzi) alternating with those of young, new designers (from Lorenzo Damiani to Martino Gamper, from Fabio Novembre to Formafantasma).

Frida, the chair designed by Odo Foravanti for Pedrali and winner of the XXII Compasso d'Oro ADI Award, is displayed in the section dedicated to the last decade, from 2006 to 2015.