PEDRALI - The Italian Essence

Pedrali hat-trick at Reddot Design Award 2013


Pedrali won the REDDOT DESIGN AWARD 2013 in the Product design category with three products: ARA armchair designed by Jorge Pensi Design Studio, MALMÖ armchair by Michele Cazzaniga, Simone Mandelli and Antonio Pagliarulo and NOA chair by Marc Sadler.  

REDDOT DESIGN AWARD is the international prize issued by Red Dot Institute constituted by a jury of 37 design experts that rewards the best products and projects of the year. After winning the Good Design Award in 2012 , MALMÖ armchair gained another important reward within a year of its presentation. The victory of ARA and NOA chairs confirms the high design performance of Pedrali that celebrates its 50 years activity and its 25th attendance at Salone Internazionale del Mobile in the year 2013.

The RED DOT DESIGN AWARD 2013 ceremony takes place in Essen on 1st July and the winning products will be displayed at Red Dot Design Museum in Essen.